Gazal Bawa
Creative Strategist
& Visual Designer

With over a decade of experience in the industry, I am a creative strategist specialising in narrating your brand's story through different visual communication design mediums.

 

Born out of my love for textiles and craft, a significant milestone in my journey was crafting IDAM, a prominent home decor and lifestyle brand that earned recognition in major publications. This experience has given me insight and knowledge of the ever-growing design industry. Beyond the creation of products, I honed my skills in developing creative strategies for campaigns, innovative packaging concepts, and elevating customer experiences. These efforts played a pivotal role in positioning the brand as a unique force in the industry.

 

Over the course of my career, I have collaborated with a diverse clientele, earning a reputation for delivering innovative and pragmatic design solutions, particularly in the realm of branding. Some of these projects have made a small difference in the world, some have won awards, some made people giggle, and clients smile. Creating work that resonates and makes a difference is what excites me!